One clear product goal
Each customer chooses one eligible product at a time. Goal history is preserved, while only one wishlist remains active.
WishPoint features
Everything behind a product worth earning toward.
A focused customer goal on the surface. Practical earning, redemption, storefront, communication, and reporting controls behind it.
- Free plan available
- No theme-code editing
- Merchant-controlled rates
Customer-facingA visible goal rather than an abstract points balance.
Merchant-controlledRates, eligibility, campaigns, expiry, and appearance.
Shopify-native surfacesStorefront, checkout, customer accounts, and discount codes.
Customer experience
Keep the reward easy to understand.
The customer always knows which product they chose, how much progress they have, and what happens when they redeem.
Progress after paid orders
Points are added only after payment and the active goal is capped at the points required for that product.
Progress across the journey
Customers can see their goal in storefront widgets, checkout, and customer accounts using Shopify theme and UI extensions.
Product-specific redemption
When eligible, the customer redeems points for a Shopify discount code tied to the goal product—not an automatic free order.
Merchant control
Shape the program around your catalog.
WishPoint separates the simple customer goal from the operational choices the merchant needs to make.
Earning rules
Set points earned per dollar and choose whether eligible shipping contributes.
Redemption rules
Set points required per dollar, allow partial redemption, and control point carryover.
Product eligibility
Offer goals across all products, selected products, or chosen collections.
Bonus campaigns
Run date-based point multipliers. Free retains one campaign; Pro supports unlimited campaigns.
Expiry controls
Free uses a fixed 90-day inactivity window. Pro can configure or disable expiry.
Storefront appearance
Choose from seven widget styles and customize placement, colors, branding, and welcome content.
Communication and reporting
Follow the goal after it is set.
Use customer messages and reporting to understand participation without claiming unsupported incremental lift.
Transactional emails
Send points-earned, goal-reached, and redemption messages without blocking the reward action.
Advanced email paths
Pro adds expiry reminders, near-goal, inactivity, and monthly summary paths.
Customer activity
Review participants, balances, active and historical goals, and reward activity.
Analytics
Review goal participation, completion, verified redemption, product interest, and participant-attributed activity.
Start with one goal
Bring product-goal rewards to your storefront.
Install WishPoint, choose the products and reward rates, and let customers select what they want.